World Password Day 2014

World Password Day 2014

In January 2013, Deloitte analysts estimated that 90% of all passwords are simple enough to be hacked in seconds.1 Since then, Heartbleed headlines prompted Internet users to change their passwords, yet only 38% of users did.2 We want to change that. Observed every May 7th, World Password Day asks people to do one simple thing: change your password.

Since 2013, more than 170 organizations, including Intel, Microsoft, and the National Cyber Security Alliance, participated in World Password Day, helping people grade over 1,000,000 passwords, and take 32,000 public pledges to upgrade their passwords.

This year, WPD is upping the ante with a new website (, a videogame that pits the player against real leaked passwords, along with simple tips and tricks for strengthening your passwords. Take the pledge to upgrade your password, and go from hackable to uncrackable today.

Password Facts

  • Research shows that 90% of passwords are vulnerable to hacking.3
  • The most common password is “123456.” The second most common password, is “password.”4
  • 1 in 5 Internet users have had an email or social networking account compromised or taken over without permission.5
  • Data breaches exposed 552 million identities from popular websites in 2013,6 a 62% increase from 2012.7
  • The Heartbleed security flaw exposed sensitive data from up to 66% of active websites.8
  • In 2013, people tested the strength of over 1,000,000 passwords, and took 32,000 pledges to change their passwords.

Quick Tips

  • Any complex eight-character password can be cracked in 5.5 hours.9 The password “thunder showers at sunset” would take more than a million years to crack. Choose length over complexity.
  • On a long enough Changing your passwords regularly significantly reduces your risk of being hacked.
  • There’s no better time than World Password Day to catch up. Change your password, and go from hackable to uncrackable today.