I just found about the web 2.0 suicide machine. Wow! That’s what I call finding a need and filling it.

Once you get past the gallows humor – and, even though it is really only one graphical page, it took me a good while to do so, because they’ve done a great job of playing on the theme in the look and feel of the site.  The terminology used (‘sign out forever’, ‘commit’, ‘resting in a better a life’, etc.) and using a noose as the main graphical element are used consistently without overdoing it. The site gets the message across without being morbid: like watching the Addams Family, but with a moral.

Anyway, once you get past all that, you discover that they are serious about providing a service: they disconnect or ‘kill’ your online connections is various social networks (LinkedIn, Twitter, etc.). As far as I can tell, they aren’t doing anything that any of us couldn’t do on our own. They are simply automating the process for us. That seems legitimate to me. In fact, even if they were doing something that we couldn’t do ourselves (because of our own limited know-how, or time, or even because of EULA restrictions from the social networking sites), I think it is legitimate that we be able to own our information and identities online, and do with them what we want. And that is the underlying concept to all of this. It is a serious matter that companies and organizations can claim or suggest that they own information that is personal to us.

Kudos to web 2.0 suicide machine for helping us take a stand on our own behalf!

And they’ve scored quite a marketing coup: the web 2.0 suicide machine service has been banned from Facebook. Visit their website and see the great banner ad they’ve posted on their site. Other than Oprah promoting them on her show, I can’t think of a more powerful marketing tool at this early stage of their existence.

Did I mention that I really like the way they’ve designed their site!?

Peter L